Fashion speaks all languages

In a country famous for its fashion, Florence is a city that prides itself on being at the forefront of the latest styles and designs.

Casini Firenze by Jennifer Tattanelli is known as one of the best in the business primarily because it offers exclusive, cutting-edge fashions in addition to sophisticated made-to-measure styles.

Head stylist and designer, Jennifer Tattanelli, launched her career at Calvin Klein in New York City before returning to her roots and the atelier started by her father, Giorgio. For the past 10 years, Jennifer has been diligently expanding the Casini brand, and her designs are taking the fashion industry by storm.

The Florentine: Casini Firenze is best known for its original, high-quality leather and fashion designs. What sets you apart from the rest of the competition in Florence?

Jennifer Tattanelli: We pride ourselves on creating original concepts for the fashion marketplace. Each of our designs is carefully developed, from the initial,
board' phase all the way to the selection of the materials and construction. While industry trends are Important, a true designer must keep the individuality of her clientele.

By focusing on the original, we are able to create a line truly inspired by our clients.

Individual personalities require individual styles. So when we begin designing a particular season's line of clothing, we consider both local and
international shoppers.

Both of our boutiques in Piazza Pitti -Casini and JT Casini -offer a diverse selection of clothing and accessories, from evening gowns and leather jackets to shoes, scarves and handbags. However, if you don't find exactly what you re looking for when you walk into one of our shops, we will create it for you.

Casini is known for its excellence in custom design, and we enjoy each opportunity to create unique pieces for our clients.

The Florentine: What should shoppers look for with regard to quality? What
characteristics define quality garments or accessories?

Jennifer Tattanelli: Details, details, details! Examine the stitching, the lining, the zippers and the quality of the buttons. Look at the way it's made and don't be afraid to have vour salesperson demonstrate... Touch and feel the materials and
inquire about the type of leather, silk, wools and cottons used to make the piece you selected.

The Florentine: How do you think you compare to other Florentine leather and
when it comes to price.

Jennifer Tattanelli: Being fashionable doesn't mean spending a fortune. At Casini Firenze, we take pride in offering a wide range of prices to our customers. We offer luxury merchandise as well as more practical items because we understand that no two customers are alike.

All shoppers come to the table with a budget, a style preference and a unique personality. This is why we provide on-site, personal shopping consultations completely free of charge. Our Customer satisfaction is our top priority.

The Florentine: How often can we find great sale prices at Casini?

Jennifer Tattanelli: All year long! Sale prices are always a bonus and we
believe that discounted prices are an important component or a
truly rewarding shopping experience.